BENNY`S HARD SELTZER

02 / 12 WEBDESIGN · UX/UI · BRANDING

BENNY`S HARD SELTZER

A complete brand built from the ground up for Benny’s Hard Seltzer from concept and positioning to visual identity, brand language and creative direction. We developed the entire design system, including logo, typography, packaging, key visuals, claims and messaging.The brand was brought to life across every touchpoint — from the online shop and digital communication to product packaging, displays, promotional materials, bar and drinks menus, and additional branded products.The result is a consistent and distinctive brand experience, built to work both online and in the real world.